Tag

Candy

Browsing

Activision Blizzard is just outright being weird. It started many years ago when Activision bought Blizzard. At that point everyone declared Blizzard dead and that profits will rule the kingdom. That wasn’t… true you could say? Blizzard, under Mike Morhaime one of the co-founders of Blizzard, continued to prosper and be the one game launcher (Blizzard App, previously Battle.net) that no one complained about, Then 2018 hit and like many things, Activision Blizzard got weird. Mike Morhaime left the company, the CFO was poached twice and they basically began mothballing their very popular game Heroes of the Storm. All the while they spent most of the year being besieged by positive press about their profits. Then, there was BlizzCon where they announced the Diablo: Immortal game to basically people pausing and going what. Why did this happen? There is a lot to it, with many moving parts. If I had…